Last Updated: August 16, 2026 — Unity Acquisitions LLC
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Unity Acquisitions LLC is a mergers and acquisitions advisory firm and technology platform operator headquartered at 1122 Lady St., Columbia, SC 29201. We operate the website at unityacquisitions.com and deliver a suite of Services including M&A advisory and consulting, off-market deal sourcing, business brokerage, business valuation, capital raising, funding and restructuring consultation, business planning, and an AI-powered SaaS platform providing subscription-based business listing discovery, acquisition analysis reports, and market intelligence tools.
This Privacy Policy applies to all information we collect through the Website and Services, through any electronic communications between you and us (including email, SMS, and contact forms), and through any engagement with our advisory team. It applies to all users including registered platform members, M&A advisory clients, buyers, sellers, investors, referral partners, and visitors to the Website.
This Policy does not apply to the practices of third-party websites, applications, or services that may be linked from our Website, each of which operates under its own independent privacy terms.
We collect information in several ways depending on how you interact with us:
2.1 Information You Provide Directly. This includes:
2.2 Information Collected Automatically. When you visit our Website or use our platform, we automatically collect:
2.3 Information from Third Parties. We may receive information about you from:
We use the information we collect for the following purposes:
We use cookies and similar tracking technologies to enhance the functionality of our Website and platform, analyze usage, and deliver relevant content. The technologies we use include:
4.1 Types of Cookies We Use.
4.2 Cookie Duration. Session cookies are deleted when you close your browser. Persistent cookies remain on your device for a defined period (typically 30 days to 12 months) or until manually deleted.
4.3 Managing Cookies. You can control and manage cookies through your browser settings. Most browsers allow you to block or delete cookies. Note that disabling cookies may impair your ability to log in to your account or use certain platform features. You can also opt out of analytics cookies by using browser add-ons such as the Google Analytics Opt-Out Extension.
4.4 Do Not Track. Our Website does not currently respond to browser-level “Do Not Track” signals. We will update this section if our practices change.
We use analytics tools to understand how users interact with our Website and platform. These tools may include Google Analytics, heatmap tools, session recording software, and server-side performance monitoring.
5.1 Google Analytics. We use Google Analytics, a web analytics service provided by Google LLC. Google Analytics uses cookies to collect information about your use of the Website, including your IP address (which is anonymized before storage), the pages you visit, and the duration of your session. Google LLC may transfer this information to servers in the United States or other countries for processing. Google’s privacy practices are governed by the Google Privacy Policy at policies.google.com/privacy.
5.2 Platform-Level Analytics. We collect and analyze platform usage data — including report generation activity, listing views, feature engagement, and subscription behavior — to improve our services and inform our product roadmap. This data is aggregated and used internally.
5.3 Server-Side Logging. Our web servers maintain standard access logs that record IP addresses, request timestamps, HTTP methods, and response codes. These logs are used for security monitoring, debugging, and operational purposes. Log data is retained for a limited period consistent with our data retention policy (Section 15).
Our platform incorporates artificial intelligence and machine learning technologies to generate business acquisition analysis reports, market intelligence summaries, and related content. The following disclosures apply to your use of AI-powered features:
6.1 Data Inputs to AI Models. When you generate a report, our platform may transmit relevant inputs — including business identifiers, publicly available financial data, industry classifications, and geographic parameters — to AI processing services. These inputs are used solely to generate the requested report and are not used to train AI models without your explicit consent.
6.2 Third-Party AI Providers. We may use third-party AI infrastructure providers (including but not limited to OpenAI and other API-based model providers) to power portions of our report generation pipeline. These providers operate under their own privacy and data processing terms. We do not transmit personal identifying information or confidential business documents to AI model providers without your consent.
6.3 AI Output Disclaimer. AI-generated reports are produced for informational purposes only. They may contain errors, inaccuracies, or outdated information. Unity Acquisitions LLC does not represent the accuracy, completeness, or suitability of AI-generated outputs for any investment or business decision. You are solely responsible for independently verifying any AI-generated content before relying on it.
6.4 Data Residency. AI processing operations may occur on cloud infrastructure located in the United States or other jurisdictions. By using AI-powered features, you acknowledge and consent to the processing of relevant data in those jurisdictions.
6.5 Opt-Out. You may choose not to use AI-powered features at any time. Declining to use these features will not affect your access to non-AI platform functionality or advisory services.
When you submit a contact form, consultation request, lead generation form, or inquiry through our Website or landing pages, you are submitting your contact information to us for follow-up purposes. The following applies to all lead capture activities:
7.1 CRM Storage. Your submitted contact data (name, email, phone, message content, and any stated preferences) is stored in our internal customer relationship management (CRM) system and may be accessible by our advisory team members responsible for client intake and follow-up.
7.2 Use of Lead Data. Lead data is used to contact you regarding the service or inquiry you expressed interest in, to route your inquiry to the appropriate advisory team, and to maintain a record of our communications for relationship management purposes.
7.3 Lead Data Retention. Lead records are retained in our CRM for as long as we maintain an active or prospective advisory relationship with you, or for a reasonable period following the close of an engagement. You may request deletion of your lead record at any time by contacting us at info@unityacquisitions.com.
7.4 No Sale of Lead Data. We do not sell, rent, or trade your contact information or lead data to third parties for their own marketing purposes. Lead data shared with third parties is limited to service providers who assist us in delivering the services you requested (e.g., email delivery platforms, scheduling tools).
8.1 Files You Upload. Our platform and advisory process may involve the submission of documents including financial statements, tax returns, business plans, operating agreements, NDAs, due diligence packages, and other business records (“Uploaded Files”).
8.2 Storage and Access. Uploaded Files are stored on our secure hosting infrastructure and are accessible only to authorized Unity Acquisitions LLC personnel involved in your engagement and, where applicable, to qualified counterparties who have executed appropriate confidentiality agreements.
8.3 No Public Access. Uploaded Files are not publicly accessible via the web. They are stored outside the publicly accessible webroot or in access-controlled directories that reject direct HTTP requests. Download access is authenticated and scoped to the owning user or authorized advisor.
8.4 Your Responsibility. You are responsible for ensuring that any files you upload do not contain malicious code and that you have the legal right to share their contents. You represent that any documents you submit in connection with an M&A engagement are accurate, complete, and not materially misleading.
8.5 File Retention. Uploaded Files associated with your account are retained for the duration of your active engagement and for a reasonable period thereafter consistent with our legal and regulatory obligations. You may request deletion of your files by contacting us, subject to any retention obligations we may have under applicable law or outstanding engagement terms.
We engage trusted third-party service providers to operate various components of our platform and services. These providers are granted access to your information only as necessary to perform their designated functions and are contractually obligated to maintain the confidentiality and security of your data.
9.1 Payment Processing. We use Helcim Inc. as our primary payment processor, with Intuit QuickBooks Payments as an authorized backup gateway. When you make a payment, your card details are transmitted directly to the active processor using their secure hosted payment form or tokenized card fields — we never receive or store raw card numbers on our servers. Helcim’s privacy practices are governed by the Helcim Privacy Policy. Intuit’s privacy practices are governed by the Intuit Privacy Statement.
9.2 Email Infrastructure. We use PHPMailer and third-party SMTP relay services to deliver transactional emails including account verification, password reset links, consultation confirmations, and engagement communications.
9.3 Business Data Providers. Our platform aggregates business listing data from third-party marketplaces and financial data providers. These data sources are subject to their own licensing and data governance terms. We do not control the accuracy of third-party data and present it on an as-is basis.
9.4 Web Hosting. Our Website and platform are hosted on SiteGround, a managed web hosting provider. SiteGround operates secure data centers and is subject to applicable data processing agreements.
9.5 Analytics Providers. As described in Section 5, we use Google Analytics and may use additional analytics services. These providers collect anonymized usage data subject to their own terms.
9.6 AI and Machine Learning Providers. As described in Section 6, we use third-party AI infrastructure to power our report generation features. No raw personal data or confidential business documents are transmitted to AI providers without your consent.
9.7 No Sale of Data. We do not sell your personal information to any third party for commercial or advertising purposes.
Given the nature of our M&A advisory and marketplace services, we frequently handle highly sensitive financial and business information. The following standards govern how we treat this data:
10.1 Sensitivity Classification. Financial statements, business valuations, proprietary deal terms, ownership structures, customer lists, trade secrets, and strategic plans are treated as Confidential Information with the highest level of access control and discretion.
10.2 Internal Access Controls. Access to financial and business information is limited to advisory team members who have a legitimate need to access it in connection with your specific engagement. We do not share this information across unrelated client files or engagements.
10.3 Counterparty Disclosure. In the ordinary course of an M&A engagement, certain financial and business information may be shared with qualified counterparties (buyers, sellers, investors, or lenders) who have executed a non-disclosure agreement (NDA). Such disclosures are made strictly on a need-to-know basis.
10.4 No Speculative Disclosure. We do not disclose your financial or business information to parties who are not involved in a specific, active engagement or who have not executed appropriate confidentiality protections.
10.5 Accuracy Obligation. You represent that any financial or business information you submit to us is accurate and complete. Submission of materially misleading financial data is a violation of our Terms of Service and may result in termination of your engagement.
Unity Acquisitions LLC operates as a trusted intermediary in confidential business transactions. We maintain strict confidentiality standards for all parties engaged with our marketplace and advisory services.
11.1 Seller Confidentiality. If you are a business seller, your identity, business name, financial performance, and transaction status are not disclosed publicly. Seller information is shared only with buyers who have been pre-qualified and have executed an NDA. We do not list your business on public marketplaces without your express written consent.
11.2 Buyer Confidentiality. Buyer acquisition criteria, financial capacity details, investment thesis, and strategic plans shared with us are held in confidence and are not disclosed to sellers or other parties without your consent, except as necessary to facilitate an introduction.
11.3 Investor Confidentiality. Investment mandates, portfolio strategies, limited partner information, and fund details shared by institutional investors or family offices in connection with our services are treated as strictly confidential and are not disclosed to any third party.
11.4 NDA Enforcement. We take NDA obligations seriously. All counterparty introductions made through our platform or advisory process are conditioned on the execution of an appropriate NDA. Breach of an NDA in connection with our services may result in termination of access and potential legal action.
11.5 No Guarantee of Anonymity. While we take significant measures to protect your confidentiality, we cannot guarantee absolute anonymity in all circumstances. Certain information may become known to counterparties or their advisors in the ordinary course of a transaction process, and we are not liable for disclosures that occur despite reasonable precautions.
12.1 Account Data. When you register for an account, we collect your name, email address, phone number, and a securely hashed password. Your account data is used to authenticate your identity, deliver platform services, and maintain a record of your subscription, credits, and activity history.
12.2 Password Security. Passwords are stored as one-way cryptographic hashes (bcrypt). We do not have access to your plaintext password. If you forget your password, you must use the password reset flow, which generates a time-limited reset link sent to your registered email address.
12.3 Account Activity Log. We maintain a log of significant account activity including login attempts, password changes, report generation, and subscription changes. This log is used for security monitoring and is accessible to you in your account dashboard.
12.4 Your Responsibilities. You are responsible for maintaining the confidentiality of your account credentials and for all activity that occurs under your account. You must notify us immediately at info@unityacquisitions.com if you suspect unauthorized access to your account.
12.5 Account Deletion. You may request deletion of your account at any time by contacting info@unityacquisitions.com. Upon account deletion, we will deactivate your access, anonymize or delete your personal profile data, and retain only the records we are required to keep under applicable law or for the resolution of outstanding disputes.
13.1 Transactional Communications. By creating an account or submitting an inquiry, you consent to receive transactional communications related to your account, engagements, and services. These include account verification emails, password reset messages, subscription receipts, and platform notifications. These communications are necessary to deliver the services you have requested and cannot be opted out of while maintaining an active account.
13.2 Marketing Communications. With your consent, we may send marketing emails about our services, market insights, deal flow updates, industry reports, and promotional offers. You may withdraw consent to marketing communications at any time by clicking the unsubscribe link in any marketing email or by contacting us at info@unityacquisitions.com. Unsubscribe requests are processed within 10 business days.
13.3 SMS and Phone Communications. If you provide your phone number, we may contact you by phone or SMS for follow-up on your inquiry or advisory engagement. Standard carrier message and data rates may apply. You may opt out of SMS communications by replying “STOP” to any SMS message or by notifying us in writing. We do not send SMS marketing messages without your affirmative consent.
13.4 Advisory Team Communications. Our advisory team may contact you by email or phone to discuss your engagement, request additional information, or schedule consultation calls. These communications are part of our professional advisory service and are not marketing in nature.
13.5 Newsletter. Our Website offers a newsletter subscription. By subscribing, you consent to receive periodic email communications about the M&A market, deal flow updates, and Unity Acquisitions news. You may unsubscribe at any time.
We share your information in the following limited circumstances:
We do not sell, rent, or trade your personal information to any third party for their own advertising or marketing purposes.
We retain your information for as long as necessary to fulfill the purposes for which it was collected, to maintain our business records, to comply with legal obligations, and to resolve disputes. The following general retention periods apply:
When data is no longer required, we delete it or anonymize it in accordance with our internal data lifecycle procedures.
We implement industry-standard technical and organizational security measures to protect your information against unauthorized access, disclosure, alteration, and destruction. Our practices include:
Despite our best efforts, no system is completely secure. We cannot guarantee the absolute security of your information. If you believe your account or data has been compromised, please contact us immediately at info@unityacquisitions.com.
Unity Acquisitions LLC is headquartered in the United States. If you access our Website or Services from outside the United States, your information may be transferred to and processed in the United States, where our servers are located and our primary operations are conducted.
Data protection laws in the United States may differ from those in your country of residence. By using our Services, you acknowledge and consent to the transfer, storage, and processing of your information in the United States.
Where we transfer personal data from the European Economic Area (EEA), United Kingdom, or Switzerland to the United States or other third countries, we take steps to ensure that appropriate safeguards are in place, which may include standard contractual clauses approved by the relevant supervisory authority or other legally recognized transfer mechanisms.
If you are located in a jurisdiction with specific data transfer restrictions and wish to understand the safeguards applicable to your data, please contact us at info@unityacquisitions.com.
Depending on your jurisdiction, you may have certain rights with respect to your personal information. We honor the following rights to the extent required by applicable law:
18.1 Right to Know / Access. You have the right to request a copy of the personal information we hold about you, the categories of sources from which it was collected, the purposes for which it is used, and the categories of third parties with whom it is shared.
18.2 Right to Correction / Rectification. You have the right to request correction of inaccurate or incomplete personal information we hold about you. You may update much of your information directly through your account dashboard.
18.3 Right to Deletion / Erasure. You have the right to request deletion of your personal information. We will honor deletion requests subject to our obligations to retain certain records under applicable law, outstanding contractual obligations, or legitimate business interests in fraud prevention and legal defense.
18.4 Right to Opt Out of Sale. We do not sell your personal information. This right is therefore effectively guaranteed for all users of our platform.
18.5 Right to Restrict Processing (GDPR). Where GDPR applies, you may request that we restrict the processing of your personal data in certain circumstances, including where you contest its accuracy or where you have objected to processing.
18.6 Right to Data Portability (GDPR). Where GDPR applies and processing is based on your consent or on a contract, you may request a copy of your personal data in a structured, commonly used, machine-readable format.
18.7 Right to Object (GDPR). Where GDPR applies, you may object to processing of your personal data where we rely on legitimate interests as our legal basis, or where processing is for direct marketing purposes. We will cease processing upon receipt of a valid objection unless we can demonstrate compelling legitimate grounds.
18.8 California Residents (CCPA/CPRA). If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), including the right to know, delete, correct, and opt out of the sale or sharing of your personal information. We do not sell or share personal information for cross-context behavioral advertising. To exercise your California rights, contact us at info@unityacquisitions.com. We will not discriminate against you for exercising your privacy rights.
18.9 How to Exercise Your Rights. To submit a privacy rights request, contact us at info@unityacquisitions.com with the subject line “Privacy Rights Request.” We will respond within 30 days (or within the timeframe required by applicable law). We may require you to verify your identity before processing your request.
Unity Acquisitions LLC operates as both a direct M&A advisory firm and as a marketplace intermediary that facilitates introductions between buyers and sellers. The following disclaimers apply in our capacity as a marketplace operator:
19.1 Platform Listing Data. Business listings displayed on our platform may be sourced from third-party marketplaces, public databases, or direct seller submissions. We do not independently verify the accuracy of all listing data and make no representation that any listed business is currently available for sale, accurately described, or legally transactable.
19.2 Buyer and Seller Information. Information submitted by buyers and sellers through our platform is provided by those parties and has not been independently verified by Unity Acquisitions LLC in all cases. Parties are responsible for conducting their own due diligence.
19.3 Intermediary Role. As an intermediary, we facilitate communications and introductions between parties but are not a party to any transaction. We assume no liability for the representations made by buyers or sellers to each other, for the outcomes of any transaction, or for any breach of an NDA between transacting parties.
19.4 Third-Party Advisors. We recommend that all parties engage independent legal counsel, licensed accountants, and qualified financial advisors before executing any business transaction. Nothing provided by Unity Acquisitions LLC constitutes legal, tax, or investment advice.
If you access our platform programmatically or through any application programming interface (API) that we make available:
To the maximum extent permitted by applicable law, Unity Acquisitions LLC shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from or related to any privacy incident, data breach, unauthorized disclosure, or data loss, including but not limited to loss of business opportunity, loss of confidential information, or harm to reputation, even if we have been advised of the possibility of such damages.
Our total aggregate liability for any claim arising under or in connection with this Privacy Policy shall not exceed the greater of: (a) the total fees paid by you to Unity Acquisitions LLC in the 12 months preceding the incident giving rise to the claim; or (b) $500 USD.
Nothing in this limitation of liability excludes liability for gross negligence, willful misconduct, or any liability that cannot be limited under applicable law.
Our Website and Services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you are a parent or guardian and believe that your child has submitted personal information to us without your consent, please contact us at info@unityacquisitions.com and we will promptly delete that information from our systems.
We may update this Privacy Policy from time to time to reflect changes in our data practices, applicable law, or platform features. When we make material changes, we will update the “Last Updated” date at the top of this page and, where practicable, provide notice to registered users via email or an in-platform notification.
Your continued use of our Website or Services after a revised Privacy Policy is posted constitutes your acceptance of the updated Policy. If you do not agree with the updated Policy, you should discontinue use of our Services and may request deletion of your account as described in Section 12.
We encourage you to review this Privacy Policy periodically. Archived versions are available upon request.
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact our privacy team at:
Unity Acquisitions LLC
Attn: Privacy Compliance
1122 Lady St.
Columbia, SC 29201
Email: info@unityacquisitions.com
Phone: (239) 259-9732
We will respond to all privacy-related inquiries within 30 days of receipt. For requests involving your legal rights under CCPA or GDPR, please include “Privacy Rights Request” in the subject line of your email.