Proprietary deal flow for acquirersmandate matching & priority routing
Unity Acquisitions
Acquisition strategy

Platform acquisition origination

The right platform sets the foundation for an entire thesis. Unity sources candidates off-market — businesses with infrastructure, management depth, and a position worth building around.

Why the platform matters

Find the company worth building around

A platform is not simply the first close. It is the operating system for later add-ons: leadership that can absorb a second company, systems that survive a second close, and a market position that justifies the next introduction.

Auctioned platforms arrive with price expectations already set by competing books. Proprietary origination is the work of reaching the owner while the conversation is still private.

How a platform is originated

From thesis to first close

01

Write the platform thesis

Sector, earnings band, geography, management posture, and what the next three add-ons would look like.

02

Source privately

CPA, counsel, lender, and owner channels work the thesis before a banker process is live.

03

Test operating depth

Leadership, reporting, customer concentration, and integration capacity are screened before a name moves.

04

Match and route

Fit is scored against live mandates. Overlap uses membership priority inside a defined review window.

05

Introduce under NDA

A private introduction is not a shopped book. Exclusivity is written when it exists — it is not assumed.

Buy-and-build ready

The platform must be able to receive add-ons. See buy-and-build and add-on acquisitions.

Founder continuity

Many platform owners stay through a transition. Majority or recap structures keep that option open.

Lower middle market

Relationship sourcing still beats auction processes in the $1M–$50M EBITDA corridor Unity concentrates on.

Next step

Name the platform you will own

If the thesis is specific enough to originate against, Unity will source to it.

For acquirers

Who sees off-market deals first?

When several qualified buy-side mandates fit the same off-market opportunity, review order follows membership.

Not a public auction. Mandate-fit scoring still applies inside each tier.

  1. 1 Priority $500
  2. 2 Intelligence $300
  3. 3 Advantage $150
  4. 4 Free $0

Intelligence

$300/mo

  • After Priority, before Advantage/Free
  • Pipeline + diligence assistant
  • Instant deal alerts
  • Mandate-fit scoring
Select Intelligence

Advantage

$150/mo

  • After Intelligence in the queue
  • Full briefs & acquisition analyses
  • Portfolio / add-on targeting
  • Defined review window
Select Advantage

Free

$0/mo

  • Browse marketed listings & preview intel
  • Last in queue for overlapping mandates
  • Upgrade anytime from Membership
  • No review priority
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